Patient Communications
I've written ads, advertorials and brochures for everything from ALS (Lou Gehrig's Disease) to Lap-Band surgery. I really like writing for patients.
Patient Education Brochures
(with The Identity Group)
I'm writing a series of educational brochures for Bakersfield Memorial Hospital. The designers at The Identity Group do a fantastic job at making these informational pieces eye-catching and fun to read.
Healthy Heart: A Guide to Cardiovascular Wellness
A Woman's Life: Guide to a Healthy Heart
A Child's Life: Guide to Raising Healthy Kids
Community Newsletter for Bakersfield Memorial
(with The Identity Group)
Hospitals constantly need to inform the public about their latest services and technologies. This newsletter updates the community about health advances available at Bakersfield Memorial Hospital, which recently opened a Children's Medical Center.
Advertorial for City of Hope
Sometimes hospitals communicate directly to patients by placing informational pieces in magazines. I wrote this "advertorial" about new cancer radiation therapies at City of Hope Comprehensive Cancer Center. It ran in a local edition of USA Weekend.
Advertorials for Minnesota Eye Consultants
To educate the public about new ways to treat common vision problems, an opthalmology practice in Minnesota hired me to write informational articles which were placed in local magazines.
Bariatric Surgery Ads for Methodist Hospital
(with The Identity Group)
Weight-loss surgery can change people's lives. For Methodist Hospital, I interviewed four patients and found out how losing a signficant amount of weight had freed them to start living again.
